White Paper: Leverage Retailer Strengths to Sell More

By Anne Kubek and Kelly Peterson Publishers who want to optimize their sales in the U.S. and globally must keep pace with constant retailer innovations in merchandising digital content to diverse readers on a range of devices. This requires a

INscribe’s Hot Hand: Retailer Marketing

We are in full follow up mode here at INscribe after a successful week at BEA. Two of our primary objectives going into BEA were to meet with our existing clients to review their progress over the past year, and meet with our merchandising representatives for each retailer to discuss marketing and promotion opportunities for our clients.  We were thrilled with our progress in both cases.