By Evan Swensen In the beginning of the eBook era, many of our authors asked, “What are you doing about eBooks?” This question was usually prompted by a trade article or a conversation with a fellow writer. It was at…
White Paper: Leverage Retailer Strengths to Sell More
By Anne Kubek and Kelly Peterson Publishers who want to optimize their sales in the U.S. and globally must keep pace with constant retailer innovations in merchandising digital content to diverse readers on a range of devices. This requires a…